Social Media Strategy - JenniferVanGrove.com

San Diego is officially on the map when it comes to the interactive scene. We’ve been fumbling around for awhile, but San Diego innovators and leaders are starting to emerge, and they’re driving us to take our web connections to the next level. As the newly appointed Assistant Organizer for the SD Bloggers MeetUp, I’m super stoked to be a part of the amazing groundswell that is happening right now. Take, for example, last night’s gathering of 30 plus bloggers – and that doesn’t even count a few internet famous peeps who were unable to attend. Time for a recap.

Photo courtesy of David Matt Green

The Format

Our leadership team, which consists of myself and Matt Browne of Integral Impressions, met a few times since the last MeetUp to discuss strategy and goals. Even though the previous meetings were great, we decided to take things to the next level. Our goal was to create an inviting, engaging, and social format that not only helped people publicize their blogs, but also get attendees excited about commenting on other Diego blogs. After about 30 minutes of socializing, we turned the floor over to the blogger community and let everyone give a shout out to their blog(s), and a shameless plug if they so desired (and I did). We also stole a note from the unconference format and asked people to write down a topic for discussion on a sticky note and post it on our notepad. Unfortunately we ran out of time, so we’ve got the topics handy for next time.

Photo courtesy of David Matt Green

Why SD Bloggers Rock

For one the turnout was incredible, and the diversity was amazing. We’ve got bloggers covering web technologies, information technology, photography, linguistics, Padres baseball, family matters, politic issues, community issues and much more. More importantly, though, everyone had their own personal flair, making it obvious that bloggers are a pretty passionate group of people. I know that I feel incredibly lucky to have connected with so many intelligent San Diegans who share the same passion I do.

What’s Next

The next Blogger MeetUp is on April 29th, and Matt and I are actively looking for an adequate location to accommodate this growing group of blogger enthusiasts. Of course we’d also love a sponsor and we’re open to receiving some swag too. WordPress are you listening? ;) Also, make sure to check out Matt’s post and use the appropriate tags (“startupsd” and “sdbloggers”) when tagging your awesome content. Plus, please feel free to use the comments here, or on Matt’s blog, to share your thoughts, ideas, suggestions, and anything else that comes to mind.

The Blogs

Check them out. Comment on them. Let’s start some conversations that spill over into the future SD Blogger MeetUps.

Special thanks to David Matt Green for the photos.


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  • http://www.declan.net/2008/03/26/erin-and-declan-attend-the-sd-bloggers-meetup/ Declan’s Blog »Blog Archive » Erin and Declan attend the SD Bloggers Meetup

    [...] I took Erin with me to go to the San Diego Bloggers Meetup. [...]

  • http://www.3r.ie/blogs Peter Lawless

    So, what would it take for someone in San Diego to actually want to know how important it is for Irish Businesses to do the right thing to survive the oncoming (imagined) demise of the Celtic Tiger?

  • http://pseudotherapy.com SJ

    Perhaps I’m misunderstanding your post, but if you believe blogging is in the “start-up” stages in San Diego, you might want to check out San Diego Bloggers. Many of us have been actively blogging for years.

  • Jenn

    @Peter Lawless huh?

    @SJ I never meant to imply that we’re just getting started on blogging, but we are finally becoming more participatory in the local interactive community, which is extremely important for our city. San Diego leaders are stepping up and putting on great events, and I can only see things growing and growing.

  • jonesview

    What a great idea! I wish I lived in San Diego.

    http://www.jonesview.wordpress.com

  • http://ducksnorts.com/blog/ Geoff Young

    Jenn, thanks for the great writeup. Good to see you and everyone out there on Tuesday!

    SJ: Maybe you’ll join us next time? The more, the merrier. :-)

  • http://enrique-gutierrez.com Enrique

    Now all we need is… MORE EVENTS. :P

  • http://mattbrowne.com/2008/03/26/local-bloggers-connect-in-san-diego/ Local Bloggers Connect in San Diego « Matt Browne of Integral Impressions

    [...] our assistant organizer, posted a list of local bloggers in attendance. In addition, I’d like to dedicate a series of posts picking up where this event left off, [...]

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